Lighthouse is a Google developed tool that allows website owners to improve the quality of webpages on their website. The tool audits pages for performance, accessibility, SEO, and more. It also offers suggestions for improving these aspects. ActiveComply automatically incorporates Lighthouse scores for each individual website page into WebCompass.

Lighthouse can run it against any web page, public or requiring authentication. To begin, users can give Lighthouse a URL to audit. It will then run a series of audits against the page and generate a report on how well the page did. From there, users can review the failing audits as indicators on how to improve the page. Each audit has a reference doc explaining why the audit is important, as well as how to fix it.

SEO (Search Engine Optimization) is generally known as the process of improving the quality and quantity of website traffic to a website or a web page from search engines. In Lighthouse, the SEO score analyzes webpages for some technical aspects related to SEO. As one might expect, a key component of SEO would include indexability (if Googlebot has visited a page, analyzed its content, and indexed in Googles search results). The main focus of this score is improving website traffic! Common measures for the SEO score include:

The SEO score does not check for all things related to SEO, including duplicate content, redirects, URL structure, and internal linking.

Have a green score? Congrats! A score between 90-100 indicates that your page is following basic search engine optimization advice.

Have a red score? Anything below 90 likely indicates that elements on your page, like links and images, need descriptive text added.